My mom has worked for Macy's for the past 30 years. She always talks about all the great things they do, but I never really knew exactly what she was talking about. When I started looking up Macy's Corporate Social Responsibility I was pleasantly surprised on all the information I found.
When I was younger my sisters and I would wake up early at least one Saturday a month to go do events for "Partners in Time." We would do fun things like Habitat for Humanity, Special Olympics, helping the elders, Susan G. Koman Race, AIDS Walk, feeding the hungry and much more. I got to meet all my mom's work friends, and I had a great time volunteering too. "Partners in Time" is just one of the many things Macy's does to help out the less fortunate. Corporate and store employees are encouraged to spend some time on the weekends doing projects to make a difference.
Macy's is also heavily involved with the Make-A-Wish Foundation. Currently, they are running the Believe campaign. Kids can bring letters to Santa over the holiday season and drop them in special mailboxes inside their local Macy's. For each stamped letter to Santa Macy's received they will donate $1 to Make-A-Wish, up to a million dollars.
Another program they are involved in right now is the "Thanks for Sharing" campaign. Macy's shoppers are encouraged to pay a one-time enrollment fee of $25. For each enrollment, Mac’s will donate $10 to many local and national charities. Once enrolled in the program 10 percent of every purchase until the end of the year is accumulated into a voucher. In February, Macy's will mail the vouchers in the form of a “Thanks for Sharing” card redeemable at any Macy’s or macys.com.
Other than charity evolvement, Macy's also is doing their part to keep their company eco-friendly. Some of their recent accomplishments include:
- Increase our use of renewable power sources (solar, wind, etc.) eight-fol by 2010 (from 2006 levels)
- Reduce the amount of paper we use by at least 20 percent by 2010
- Increase the percentage of recycled (10 percent PCW or higher) and/or third-party certified paper we use by 20-fold by 2010 (from 2006 levels) to at least 50 percent.
As you can see Macy's really does to their part in helping out. They are a huge company, and maintaining good CSR is vital to their survival. Even in these tough times it is still priority for them to continue to share and give.
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